Program Snapshot
A brief overview of the community empowerment (social investment) activities conducted around the location of the Shell Lubricants Plant in Marunda – Bekasi, specifically targeting the DESA BERSEMI (Clean, Healthy, and Independent Village) Groups in Tarumajaya District, Bekasi Regency, West Java.
This initiative serves as a direct implementation of the circular economy principle, where waste generated by group members/residents is managed as much as possible by applying the 3R concept (Reduce, Reuse, Recycle). The core goal is to manage waste at its source, thereby significantly reducing the volume of waste sent to the Final Disposal Site (TPS/Landfill).
Program Activities
The program is implemented through the following key activities:
- Urban Farming: Promoting sustainable food security and greening within the community.
- Composting (Solid and Liquid): Training and implementation of organic waste processing into high-value fertilizers.
- Creative Economy/Handicrafts: Developing skills for processing waste materials into marketable creative products.
- Plastic Waste Management: Focused initiatives for sorting and recycling plastic waste streams.
- Circular Economy Education: Providing training and awareness through the SBKS (Waste Management Learning Center).
- Product Marketing: Utilizing social media channels to expand the market reach for products generated by the community groups.
- Productive House (P-Rp) and Gebutari (Tarumajaya Green Movement) Contest: Organizing competitions to foster creativity and active participation in waste management and local production.
Collaboration
The program is organized through the initiation of PT. Shell Indonesia and Shell Lubricants in partnership with the program consulting firm PT. EOS Consultants.
Key Information for 2025 Activities
(The following is a placeholder for information to be inserted about the specific activities planned for 2025, as the source text concluded with this line.)
Optimizing Productive Homes for Local Economy
The goal is to organize and optimize residential areas to become productive and serve as a source of income.
The participants of the Productive House (P-Rp) Initiative and the Gebutari (Tarumajaya Green Movement) under the Desa Bersemi Program receive coaching on financial literacy and business strategy.
This education is a long-term investment for local economic independence in developing family-based enterprises.
Gang Manggar Area Restoration and Gebutari Commitment
Gang Manggar Restoration: The former waste dumping site in Gang Manggar is being transformed into a productive Triangle Garden. This involves clearing dense bushes—which previously harbored pythons and monitor lizards—to create an urban farming productive garden for local residents, led by Mr. Hary Budiyanto (Didik).
Gebutari Socialization Success: The Gebutari Movement successfully gathered commitment from 13 community units (RTs) across Desa Pantai Makmur and Desa Segara Makmur in Tarumajaya District to engage in cleanliness initiatives. The key to social program success is the active community participation in achieving a Clean, Healthy, and Independent environment, starting from their respective homes.
Circular Economy: Waste to valued materials
“From kitchen waste to value through the fermentation process into Liquid Organic Fertilizer (LOF), Local Microorganisms (MOL), and Compost. The participating residents and neighborhood units (RT) of the Gebutari program, along with the Desa Bersemi Group, learned to process leftover fruit/vegetables into LOF, MOL, and Compost. This is a real-life practice of the #CircularEconomy that is cost-efficient and environmentally friendly.
This initial process serves as training for the neighborhood units (RT) and Cadres to become Trainers themselves, who will then continue the knowledge transfer to residents in their respective local neighborhood units.”
Photos of Gebutari Vegetable Harvest
Vegetables harvested, businesses running! The harvest from the Gebutari program is now being consumed by residents and serves as raw material for catering businesses and residents’ Productive Homes (Rumah Produktif), supporting food security. A #Clean environment generates #Independent income/livelihoods.
Catatan:
- Rumah Produktif diterjemahkan sebagai Productive Homes untuk menjaga makna programnya.
- #Bersih menghasilkan rezeki #Mandiri diterjemahkan sebagai “A #Clean environment generates #Independent income/livelihoods,” menggunakan income/livelihoods untuk konteks “rezeki.”
Catatan:
- RT (Rukun Tetangga) diterjemahkan sebagai neighborhood units atau dibiarkan sebagai RT dengan penjelasan dalam kurung.
- POC (Pupuk Organik Cair) diterjemahkan sebagai Liquid Organic Fertilizer (LOF).
- MOL (Mikro Organisme Lokal) diterjemahkan sebagai Local Microorganisms (MOL).
- Gebutari dan Desa Bersemi adalah nama program/kelompok dan dibiarkan dalam Bahasa Indonesia (dengan huruf miring) untuk menjaga konteks lokal.
Workshop and socialization activities for the Desa Bersemi and Gebutari programs
“One of the greatest strengths to stand up, rise, and become independent is through #LEARNING. The Workshop and socialization activities for the Desa Bersemi and Gebutari programs are the initial step for the neighborhood units (RT) and residents to commit to and start the movement for a beautiful, pristine, and thriving environment that is also BERSEMI (Clean, Healthy, and Independent). An environment that thrives (Bersemi) and residents who are high-quality.”
Catatan Tambahan:
- RT (Rukun Tetangga) diterjemahkan sebagai neighborhood units.
- BERSEMI (Bersih Sehat dan Mandiri) adalah akronim yang dipertahankan dalam Bahasa Indonesia dengan penjelasannya dalam kurung (Clean, Healthy, and Independent).
- Bersemi (kata kerja/sifat) diterjemahkan sebagai thrives/thriving.
Tarumajaya Residents Embrace Sustainable Living
For many, this knowledge represents a new learning curve towards creating a beautiful, clean, healthy, and self-sufficient environment.
Residents from Desa Pantai Makmur and Desa Segara Makmur in Tarumajaya District are actively participating in learning Urban Farming techniques through the training implemented by the Desa Bersemi Program.
This active participation is the foundational capital needed for the community to transition toward a Clean, Healthy, and Independent environment, and, critically, to achieve family food self-sufficiency.
Sebagian merupakan Ilmu baru untuk lingkungan Asri , Bersih Sehat dan Mandiri. Warga Desa Pantai Makmur dan Desa Segara Makmur Kecamatan Tarumajaya aktif belajar teknik Urban Farming dalam Pelatihan Urban Farming yang dilaksanakan oleh Program Desa Bersemi. Ini adalah modal awal menuju lingkungan yang Bersih Sehat dan Mandiri serta menuju kemandirian pangan keluarga
